While Google has been testing the “deals” labels in the hotel and accommodations vertical for awhile, I’ve never seen them in the Knowledge Graph. Today, during a search I spotted a deal label above the HPA search block for a vacation community in Oregon. The text was featured with a “30% lower than normal” callout, pulling rates from Expedia.com and Hotels.com in the search panel.
Spotted today while researching, I have found a new minor test with the Knowledge Graph. Located under “related” searches at the bottom of the Knowledge Graph is the new format.
Have you see something similar? Let me know on Twitter.
Spotted this today while doing logged-out incognito searches to check rankings: a new sign-in flow for leaving Google Business reviews. I’ve always thought that the current method of the pop-up window (not modal) to be very clunky and off-putting. I know for a fact that I many of my small business clients have customers who would be willing to leave a review, but they get confused when clicking on the “Leave A Review” button. This new sign-in flow could be helpful to allow for customers to leave more reviews, which most marketers are likely going to be a fan of.